Home » Excel to R – Marketing Analytics Case Study in R | Learning Lab digital marketing analytics in theory

Excel to R – Marketing Analytics Case Study in R | Learning Lab digital marketing analytics in theory

by LKJHGrTfghDgh



Learn how to apply R to a marketing analytics case study. We cover Excel to R process conversion with #dplyr, Correlation Analysis with #ggplot2 and #recipes, …

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Excel to R - Marketing Analytics Case Study in R | Learning Lab

Excel to R – Marketing Analytics Case Study in R | Learning Lab

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Excel to R – Marketing Analytics Case Study in R | Learning Lab
digital marketing analytics in theory
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8 comments

Miguel Angel Soria Talavera 24/09/2021 - 12:01 Chiều

Interesting research. Thanks 4 all

Reply
Data/ Fun 24/09/2021 - 12:01 Chiều

Great job

Reply
blabla 24/09/2021 - 12:01 Chiều

37:18 good man

Reply
blabla 24/09/2021 - 12:01 Chiều

we could tableau too right

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omwenga okindo 24/09/2021 - 12:01 Chiều

hello ,

good job you are doing.

please am not able to download this,please send me through this email and many more materials for the same .omwengaokindo@gmail.com

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Janio Bachmann 24/09/2021 - 12:01 Chiều

Hello,
I am getting the following error for the one_hot=TRUE parameter in step_dummies:
`TRUE` must evaluate to column positions or names, not a logical vector .

Reply
Onimisi Esho 24/09/2021 - 12:01 Chiều

Hello all,

Thanks a lot for this tutorial. Please I have a question.

I tried:

map(sheets~ read_excel(path = path, sheet = .))

But got an error> Why is this so? I imagine thw "%>%"(pipe) just supplies the data to the nested function. How come it gives an error when applied directly?

Reply
Cal State East Bay Analytics Club 24/09/2021 - 12:01 Chiều

Hello,
27:10 code is not running. It gives me an error "Could not find function %>%"

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