Skip to content
Home » How To Project Startup Revenues & Expenses (Financial Projections) in a Business Plan financial business

How To Project Startup Revenues & Expenses (Financial Projections) in a Business Plan financial business



As a full-time business plan writer, one of the questions I get asked commonly is how do I project revenues and expenses when the business is not established yet and there is no data. The truth is, there’s always data. It may not be data from the business that is looking to protect their financial statements, but there is data from comparables. This is why the market research and Industry analysis section of the business plan is so important. The market research and Industry analysis section of the business plan creates a basis of assumption for projecting the financial statements. The market research allows you to find data on population growth, income statistics, racial demographics and more. The industry analysis allows you to grab data on your industry and competitors. This includes information such as common industry profit margins, industry wages and more. By looking at this data, you can form an educated guess, also called an assumption, which allows you to project your revenues and expenses. For example, if you are opening up a restaurant, the market research may show data for how many people come into the plaza where you will lease space. The industry analysis will show you food cost and what is commonly going on in the industry. All of this information is used as the basis for your marketing plan and financial projections. When you are an established business, you simply look back at your data. For example, if you have been operating a restaurant for the last three years, then you can look at how much money was made, what was the busy season, what was the most popular selling plate, and more. These will form strong assumptions to project your revenues and expenses next year. You will begin to see a pattern in regards to how much money you’re spending on marketing, or where you are marketing, and how much revenue is being made. This should end up being a mathematical formula. For example, the restaurant owners spent 10000 + marketing a year and made $100,000, and then another year they spent $20,000 on marketing a year and made $200,000, and so on. Now business doesn’t run this smoothly and this linearly, but there will be something that stands out in the data that allows you to mathematically equate and investment in marketing to revenue. This will act as your basis of assumption when projecting and established companies revenues over the next time period. Hope this was helpful. – Nick NicholasCoriano.com

See also  Madhusudan Gopalan, CEO, P&G India, speaks at VISTA 2018 in IIMB p&g finance
See also  JPSC Answer key | JPSC Exam Analysis | Date - 19/09/2021 | 7th Jpsc paper - 1 #JPSC2021 financial english answer key

See Run2TheBag.com for my turnkey solutions on building out your business. See NicholasCoriano.com for business plan writing services, pitch deck development services and website building services. I’ve helped over 400 CEOs, entrepreneurs and business owners and I can help you!

About me: My life goals include helping a billion people become millionaires, a few thousand millionaires into billionaires and to help a few hundred billionaires become trillionaires.

“Say your goals out loud!” -Nicky Nice

Buy My Book: Rules for Entrepreneurship: “Notes for living life on your terms and taking on the bull.” on Amazon

Follow me on twitter @NicholasCoriano for motivational tweets and info on business, entrepreneurship, startups, venture capital, social media, land investing and more.

Every year I host an event for entrepreneurs and business owners looking to take it to the next level. Check out cervitude.com/thinktankmastermind/ for tickets, date and more information.

Need a website built, hit me up! See NewYorkWebsiteDesignCenter.com or connecticutwebgroup.com to have me build your website.

Connect with me on LinkedIn:

“I’m just this guy that thinks anything is possible.” -N. Coriano

Email me: [email protected]

Text me: (224) 21-NICKY ..that’s (224) 216-4259

“Don’t be scared to talk 13 figure deals” -Nicky Nice

Follow me on Instagram: @NickyNiceBrands

See Cervitude.com for ecommerce, social media, investor relations & general business consulting services.

See also  WHO BOUGHT THE BEST SUV? | RANGE ROVER SVR VS G63 AMG! g wagon finance

See PushYourRank.com for more depth on my videos where I describe in more detail the topics covered here on YouTube

See MicroCapCompany.com where I blog about startups, business advice, micro cap & penny stocks and feature billionaire mentor videos.
Visit Homeskape.net to see my land for sale and Homeskape.com for my real estate blog. Also see my other YouTube channel for more real estate videos at

Check out my book Rules for Entrepreneurship: “How to Write a Business Plan in Less Than 24 Hours!”: With Business Plan Templates Included (Rules for Entrepreneurship Book 2) …buy today at .

Images related to the topic financial business

How To Project Startup Revenues & Expenses (Financial Projections) in a Business Plan

How To Project Startup Revenues & Expenses (Financial Projections) in a Business Plan

Search related to the topic How To Project Startup Revenues & Expenses (Financial Projections) in a Business Plan

#Project #Startup #Revenues #amp #Expenses #Financial #Projections #Business #Plan
How To Project Startup Revenues & Expenses (Financial Projections) in a Business Plan
financial business
See all the latest ways to make money online: See more here
See all the latest ways to make money online: See more here

19 thoughts on “How To Project Startup Revenues & Expenses (Financial Projections) in a Business Plan financial business”

  1. trying to get my DUNS number and got stuck at the "annual sales" question. .. . . I'm about to be a junior studying business at a university and I learned more here than in all my business classes. Wish everything was as thorough as this video and it was only 8 mins …

  2. Man, thanks for this video. You explained this so well without fancy graphics or animation that none of the other videos I found could accomplish. Sub’d and gonna forward.

Leave a Reply

Your email address will not be published.